Bark Bowls

Working closely with the client, I helped shape this new-to-market product category by creating a distinctive brand identity that resonates with active pet parents. The challenge wasn't just about making attractive packaging – it was about establishing trust and credibility in a space where convenience often suggests compromise. Through thoughtful design decisions and custom illustrations, I helped create a brand personality that's both premium and approachable.

From individual product packaging to retail displays, digital storefronts, and marketing materials, I've guided every visual aspect of the brand. This comprehensive approach has helped Bark Bowls build a cohesive presence across all customer touchpoints, setting a strong foundation for the brand as it continues to grow in the pet food market.