Goddard Design Group
Crafting Luxury
Working closely with Chris Goddard and team, I helped evolve the brand identity to reflect the unique personality and superior quality of Goddard Design Group. The challenge was to honor the heritage of the brand while elevating its visual presence to match the luxury and creativity found in their interior design work. A refreshed bee symbol, carefully selected typography, and a refined color palette work together to create a sophisticated yet approachable brand system.
From the brand guidelines to the website design and marketing materials, I guided the visual transformation across all touchpoints. The new website showcases their portfolio through an immersive digital experience, using layered elements and thoughtful typography to mirror the attention to detail found in their interior spaces. This comprehensive approach has given Goddard Design Group a cohesive brand presence that reflects their position as industry leaders in luxury interior design.
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